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Hot Dog Cart Wrap – part 1 September 3, 2009

Posted by yellowdoggraphics in Advertising / Marketing.
Tags: , , , ,

I wanted to track the process of a job to show what we start with, what we end with, and how we get there. Today I had a someone call in the morning asking for a quote to wrap three sides of a hot dog cart. The overall height is 56″ tall with the sides being 68″ wide and the back is 46″ wide. I gave him an estimated cost including installation which he said sounded pretty good.

Back of cart that they want totally covered.

Backside of hot dog cart.

What we get to start with.

What we get to start with.

A few hours later, he came to the shop and said he wanted to move ahead with wrapping the hot dog cart. So I went out and double checked the measurements and took pictures of the hot dog cart. As you can see it has been used, but they wanted to get a whole new look on it. We told me that he wanted the name ‘Brown Bear’s Hot Dogs’ with the phone number on it. They also wanted a bear holding a hot dog. They also had some pictures of their hot dog and a chili dog they wanted on there.

From there I sat down to design the wrap. I had a rough idea of what I wanted to do, but didn’t have a clear picture yet. I started off searching for some clipart of a bear eating a hot dog. It sounded like something I should be able to find and did. Next I picked a font for their name that was big, bold and fun and that fit with the bear clipart. I then needed a background and decided to us kind of circus tent stripes with red & yellow (like ketchup & mustard). I didn’t want to look like ‘Hot Dog on a Stick’ so I made sure to not make blue a major color. I then put these items together and added their hot dog & chili dog pictures. These are the proofs that I sent to the customer:

As of now, I have not heard back from them yet (I sent the proof about 30 minutes ago). I will see if they like the layout and if they would like any changes. If they do make major changes I will post the new proofs here. Other wise I will show some pictures of the process on putting the wrap on how it looks when it’s finished. Stay Tuned!

Brown Bear's Hot Dogs Sides proof

Hot Dog Cart Side Proof

Brown Bear's Hot Dogs Back proof

Hot Dog Cart Back Proof



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